Best card reader for craft fairs in 2026: SumUp, Zettle, myPOS, Hey Dom compared
You do markets, fairs, craft shows, or you run a stand a few weekends per year. And you're tired of watching customers walk away because they don't have cash.
It's time to choose a card reader. But between SumUp, Zettle, myPOS, Square, traditional bank-issued terminals and newer entrants like Hey Dom, the choice is muddied by sponsored comparisons and tables that skim the essentials.
This article cuts through, based on real-world usage by hundreds of European makers selling at craft markets. No fluff, and no hiding the Hey Dom reader's weaknesses where they exist.
Table of contents
- Why a maker needs a card reader in 2026
- The 5 criteria that actually matter
- Comparison: SumUp vs Zettle vs myPOS vs Hey Dom
- SumUp: the market standard, its limits
- Zettle by PayPal: the alternative worth a look
- myPOS: for those wanting a standalone reader
- Hey Dom: the only reader that talks to your online shop
- Which to choose by profile
- The trap of bank-issued card readers
- FAQ
Why a maker needs a card reader in 2026
Even if you're thinking "I'll do 3 markets a year, no need," look at the numbers:
- 78% of Europeans aged 25-45 report no longer carrying cash daily (Bank of France study, 2024; UK Finance survey, 2024)
- 41% of missed sales at craft markets are linked to absence of card payment options (Federation of Craft Markets survey, 2024)
- Average card transaction value is 1.8x higher than average cash transaction (people spend more with a card than with cash)
A card reader is no longer a comfort, it's a standard. Refusing cards in 2026 mechanically filters your customer base toward older, more cash-heavy segments — not necessarily your best customers.
The 5 criteria that actually matter
Many comparisons dwell on details (color, battery life). In practice, here's what determines your satisfaction over 12 months:
1. Real total cost over 1 year
Not the purchase price alone. The device price + estimated commissions + any subscription + hidden fees (receipt printing, inactivity charges). Over 1 year with 200 transactions averaging €30, the gap between cheapest and most expensive can hit €200-400.
2. Settlement delay to your bank account
If you take in €800 on a Saturday market, you want to see it in your account on Monday, not next Friday. Not all readers are equal — see the table.
3. Network reliability
A reader that crashes mid-rush is 30 minutes of chaos on a stand with a growing queue. 4G/5G compatibility, weak-signal performance, offline mode: check.
4. Link to your accounting and your online shop
The most underestimated criterion. If your reader doesn't push sales into your accounting software (or your online shop), you'll be re-typing transactions every evening. Exactly the headache this guide tries to prevent.
5. Receipt and VAT handling
If you're VAT-registered, your reader should print (or email/SMS) a compliant receipt with VAT broken out. For craft markets, email/SMS receipts cover 95% of cases — saving thermal paper rolls.
Comparison: SumUp vs Zettle vs myPOS vs Hey Dom
Verified 2026 data:
| Criterion | SumUp Air | Zettle Reader 2 | myPOS Mini | Hey Dom |
|---|---|---|---|---|
| Device price | €39 | €29 | €29 | Included with Hey Dom Markets plan |
| Monthly fee | €0 | €0 | €0 | Variable by plan |
| Card commission | 1.75% | 1.75% | 2.75% (EU) | Competitive (see signup) |
| Settlement delay | D+1 business | D+1 business | Instant to myPOS account, IBAN transfer charged | D+1 business |
| Offline mode | No | No | Yes (capped) | Yes (degraded mode) |
| Connection | Bluetooth + smartphone | Bluetooth + smartphone | 4G + WiFi standalone | Bluetooth + smartphone |
| Paper receipts | No (printer add-on €99) | No (printer add-on €89) | Yes, integrated | Email/SMS, optional printer |
| Email/SMS receipts | Yes | Yes | Yes | Yes |
| Online shop stock sync | ❌ No | ❌ No | ❌ No | ✅ Yes (Hey Dom native) |
| Pre-order sync | ❌ No | ❌ No | ❌ No | ✅ Yes |
| Auto accounting export | Manual CSV | Manual CSV | Manual CSV | ✅ Auto compliant export |
| Apple/Google Pay | Yes | Yes | Yes | Yes |
| Transaction limit | €5,000 | €5,000 | €10,000 | €5,000 |
Hey Dom commission and pricing depends on the plan. Details on signup.
SumUp: the market standard, its limits
SumUp Air has become the most-used card reader for European makers. For good reasons: cheap device, simple, reliable, and a recognized brand.
Strengths:
- One-time purchase at €39, then 1.75% commission only when you sell
- D+1 business day settlement, reliable
- Mobile app very simple, even for non-tech users
- Card reader, contactless, Apple Pay / Google Pay compatible
Weaknesses:
- No link to your online shop. If you sell 3 vases at a market, your e-shop stock doesn't update. You'll have to update it manually that evening, or live with inconsistencies (a customer buys online a product already sold in person).
- No offline mode. If your 4G drops, your day is over.
- The receipt printer is a €99 accessory (often unnecessary at craft markets, but frustrating if you have older customers wanting paper).
- The SumUp account charges €0.30 per withdrawal to your bank if you use their integrated account.
Verdict: excellent entry point if you sell only in person and don't have an online shop. If you have both channels, you'll be re-typing data forever.
Zettle by PayPal: the alternative worth a look
Zettle was acquired by PayPal in 2018 and benefits from the US giant's infrastructure.
Strengths:
- Reader 2 at €29, cheapest on the market
- Same commission as SumUp (1.75%)
- If you already have a PayPal Business account, integration is immediate
- Good integration with WooCommerce, Wix and Shopify (but not with European maker marketplaces)
Weaknesses:
- Like SumUp, no link with your European e-commerce shop if you sell on Etsy, Hey Dom, Folksy, etc.
- European customer service is uneven (often redirected to an English-speaking team)
- No offline mode
- If you settle to PayPal then to your bank, the delay can be longer than SumUp
Verdict: great option if you're already on PayPal for online sales, or if you have a Shopify/Wix site. Otherwise, equivalent to SumUp with less notoriety.
myPOS: for those wanting a standalone reader
myPOS is different: its devices have their own screen, their own 4G/WiFi, and work without needing your smartphone.
Strengths:
- Fully standalone reader — handy at a stand where you let an assistant handle checkout while you wrap up
- Built-in receipt printer
- Working offline mode (with a cumulative cap on offline transactions, typically €1,000-2,000)
- Higher transaction limit (€10,000) — useful if you sell furniture or art
Weaknesses:
- Higher commission than the competition: 2.75% in EU vs 1.75% for SumUp and Zettle. On €1,000/month revenue, that's €10/month more.
- Money lands first in a "myPOS account" you then have to transfer to your European bank (€1.50 IBAN transfer fee)
- No link with your online shop
- Software interface less modern than SumUp/Zettle
Verdict: interesting if you want a standalone reader (no smartphone) with printer and robust offline mode. More expensive, more pro-grade for larger stands or higher-priced sales.
Hey Dom: the only reader that talks to your online shop
The Hey Dom card reader isn't a hardware reinvention. It's a device with card + contactless reader, compact, connecting via Bluetooth to your smartphone — exactly like SumUp or Zettle.
The difference is entirely software.
What no one else does
Unified online + offline stock. You sell 3 vases at a market → your Hey Dom online shop automatically updates stock. No more overselling (selling online a product already sold in person).
Pre-orders fulfilled in person. A customer who pre-ordered a piece on your shop comes to pick it up at your stand → you scan their code, the system marks the order as fulfilled, you have nothing else to do.
Synced product catalog. Your e-shop product cards are available directly in the reader's app. No need to enter the price each sale — you tap the name, the right price displays, VAT is calculated automatically per your tax regime.
Auto accounting export. Your in-person sales + online + pre-orders all appear in one monthly export, ready for your accountant or your VAT return.
Weaknesses to know
Honestly:
- You need a Hey Dom shop. If you sell only on Etsy or on a Shopify site, the Hey Dom reader has no value — go with SumUp.
- The customer/notoriety network is younger than SumUp (which equips ~150,000 European merchants). Not an issue per se, but worth knowing.
- More limited offline mode than myPOS on early hardware (firmware upgrades in progress).
Verdict: the right option if and only if you have a Hey Dom shop (or plan to open one). In that case, the time savings and end of double-entry vastly compensate other comparisons. Outside that use case, take SumUp or Zettle.
Which to choose by profile
To save you re-reading the table:
"I sell only at markets, no website"
→ SumUp Air. Market reference, low entry price, competitive commission. You'll switch the day you want to open a website, but until then it does the job.
"I have Shopify or Wix"
→ Zettle. Best software integration with these two ecosystems.
"I sell on Etsy with a few markets on the side"
→ SumUp Air. Etsy doesn't link with any reader. You'll manage stock manually anyway, take the cheapest.
"I want a standalone device with screen and printer"
→ myPOS Mini. More expensive in commission, but functionally most complete in hardware.
"I have a Hey Dom shop (or want to open one)"
→ Hey Dom reader. This is exactly the scenario where unified stock, pre-orders and auto accounting pay off. On a 6-hour market with 30 transactions, you save 1-2 hours of evening data entry.
"I sell expensive pieces (furniture, art, sculpture > €5,000)"
→ myPOS Mini for the high limit, or a bank reader if your bank is competitive.
The trap of bank-issued card readers
Before signing a reader contract with your bank (Barclays, BNP, LCL, Sparkasse, Banco Santander, etc.), check:
- Monthly subscription: €15-30/month, regardless of whether you sell
- Lock-in of 36-48 months often hidden in the contract
- Device rental fee: sometimes €8-15/month additional
- Card commission equivalent to SumUp/Zettle (around 1.5-2%)
- Early termination fees: €200-500 if you want to break the contract
For a maker doing fewer than 30-50 transactions/month, bank readers are always more expensive than no-subscription readers like SumUp or Hey Dom. The only reason to choose a bank reader in 2026: 200+ transactions/month and a negotiated commission below 1%, which is never the case for a typical maker.
In summary
- No-subscription readers (SumUp, Zettle, Hey Dom) systematically beat bank readers for a typical maker.
- SumUp Air is the safe default — unless you want a link with your online shop.
- Hey Dom is the only reader that syncs in-person sales with your online shop, stock, pre-orders and accounting. Relevant only if you're (or plan to be) on Hey Dom.
- Avoid sponsored comparisons: most reader comparison sites earn €30-100 per signup via affiliate links. Verify numbers directly on official sites before signing.
FAQ
Do I need to declare a card reader for craft fairs? No, not the device. But yes, you must be registered to legally take payments.
Which readers have no monthly fee? SumUp Air, Zettle Reader, myPOS Mini and Hey Dom — all per-transaction.
How many sales before a reader pays for itself? From the first sale vs declining cards (you lose 25-40% of potential sales without a reader).
Is the Hey Dom reader really different from SumUp or Zettle? Hardware similar, software radically different: e-shop stock sync, pre-orders, auto accounting.
Contactless limits in 2026? £100 UK, €50 most EU; €100-150 cumulative per 24h depending on bank.
What if no signal? SumUp/Zettle stop, myPOS and Hey Dom offer offline mode (with limits).
Settlement delay? D+1 business on SumUp/Zettle/Hey Dom, variable on myPOS and bank readers.
Read next
- Etsy alternatives for makers in 2026: why creators are switching to Hey Dom
- How to sell handmade products online in 2026: the complete guide
Markets and online, one tool
The Hey Dom card reader syncs your in-person sales with your online stock. One shop, one inventory, one accounting export.
Open my Hey Dom shop